92% of businesses use content marketing, and the vast majority have favored it over traditional marketing because conversion rates are almost six times higher. If you’re curious about developing a content marketing strategy, then you’ve come to the right place. Let’s get down to basics.
How do you create a content marketing strategy?
In the digital marketing industry, there are five pillars of content marketing that every business should follow if they want to increase online revenue, regardless of the type of content they create.
- Understand your audience: Who are they? What do they want? What is the best way to engage with them?
- Map your content to the sales cycle: You need to create content that meets the needs of potential customers and clients at each stage of the buyer’s journey.
- Create the content: You will need to produce different types of content that users seek to engage with.
Keep on reading on our website:https://comradeweb.com/blog/how-to-do-content-marketing-right-in-2021/
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