All digital marketing agencies for lawyers in USA will tell you to do inbound marketing. We tell you how to do inbound marketing. Many law firms come to us and say “We hear about inbound or content marketing, but we don’t know where to start. What should we write about to get more clients to our website?”
Let me answer this question with a story. I met Peter at a marketing conference way back in 2013. Inbound marketing was a brand new thing back them, and not a lot of businesses knew how to utilize it.
Peter used to own four sleep clinics in Alaska. One day, one of his salespeople told him that he gets asked a lot of the same questions over and over again, and he just can’t stand it. His solution: they should create a Frequently Asked Questions (FAQ) section on their website and send people there.
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