A question that comes up often is where should attorneys promote their business in order to make the best of their marketing budget. Spreading your investment too thin only to cover all marketing channels could turn into zero ROI. So, when it comes to marketing for lawyers, what is a priority? The answer is simple: there are only 2 places where you need to be, and these places are worth every penny.
Google
Every day, there are tens of thousands of Google searches for lawyers, and thousands of them are for your city and your law practice area. The best way to achieve your growth goals is to make sure your website shows up on Google. There are three main ways to do that.
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