We’ve had personal injury attorney clients come to us who make less than $119,000 a year (what the Bureau of Labor Statistics said in 2017 was the median for lawyers). We’ve also had attorneys and law firms come to us who make 3, 4 or $500,000 a year. What are they’re doing differently? Are those high-earning lawyers really making more per case, or are they working more cases? The answer is more cases thanks to a steady and predictable stream of prospective clients. Now, if you’re relying primarily on referrals for new business, how will you realistically expect your business to grow?
If you want to get more personal injury clients for your practice, you need a predictable engine for generating more cases on a monthly basis. The days of buying your way to the top of the Yellow Pages are long gone.
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