Making a decision about entrusting your loved one to someone else's care is one of the most difficult decisions that people can make. They must do detailed research on senior living facilities before finalizing the decision. When you are marketing your facility, there are various things that families will want to see. Here is some of the information that can be provided to make families' research easier.
Physical Information
Many nursing homes do not pay as much attention as they should to the information that is contained on their website. In fact, some nursing homes do not even have websites. Your site should give all pertinent information about your facility, including where it is located so families can find you to visit. Your facility name, listed in close proximity to frequently searched topics, will help it better show up in Google searches. People will also want to know that the facility can be easily reached, and you will want to show evidence that you are responsive.
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